Iconic surfer and Cardiff-by-the-Sea resident Rob Machado travels the world
chasing waves and photographing surf culture. A dedicated environmental
steward, he launched The Rob Machado Foundation, which supports and
initiates educational programs focused on helping children understand
their contribution to a healthy earth. His video series Through the Lens
highlights his travels and the people that he meets along the way who
share a love of surfing and the arts. robmachado.com
San Diego has a very unique vibe about it,
especially North County. The locals really
understand that they are very fortunate to
live here, so they respect and cherish it.
I grew up surfing a wave called Swami’s,
one of the best in San Diego, which draws
all of the top surfers in the area when it’s
good. I also love surfing in what I refer to
as the bubble around my house—Cardiff,
Seaside, Pipes, Swami’s, et cetera. The
majority of the waves are reef breaks, and
we have waves year-round.
Rob Machado is an SDTA Ambassador and your Guide to the Good Stuff, at sandiego.org.
IDEAL SAN DIEGO DAY
Wake up with the sun, take my dog
down to the beach for a walk and a surf
check. Paddle out and ride some waves.
Head to the Sambazon Acai Cafe for
some grub, then back home for some
work. I’ll work on my surfboards depending on where I might be heading
off to on my next trip, then it’s back to
the beach for an afternoon surf, followed by dinner at Rimel’s with my girl
and maybe live music at the Belly Up in
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